McSweeney & Antman's strategic management consulting partner is Market Strategy Group, LLC.
 
McSweeney & Antman's strategic media relations partner is Walek & Associates.
 
McSweeney & Antman's strategic design partner is Mease Communications.
 
McSweeney & Antman's strategic sales-consulting partner is The Waterhouse Group.
 
McSweeney & Antman's strategic research partner is The Guild Group.
McSweeney & Antman
Corporate Branding and Strategic Communications

McSweeney & Antman is a corporate branding and strategic communications consultancy. We specialize in companies with complex product and service offerings and sophisticated target audiences. We take a strategic approach to the challenges these organizations face, helping them use powerful corporate brands and compelling communications initiatives to achieve their goals.

In an increasingly competitive environment for capital, customers and employees, organizations that don’t communicate clearly put themselves at a disadvantage—if not at risk. McSweeney & Antman works with companies to create value by using communications to more effectively address their business challenges:
  • Corporate Branding
  • Sales and Marketing Integration
  • Public Relations
  • Advertising and Marketing Communications
  • Employee Communications
  • Crisis Communications
  • Investor Relations
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    UPDATES:
    August 14, 2009
    I’m extremely gratified to report that, as of August 3rd, I’ve joined FCStone Group (NASDAQ: FCSX), www.fcstone.com, as Vice President, Marketing Communications, after more than 20 months of serving the firm as a marketing consultant. It’s a great company and a great job, and I couldn’t be more pleased. I’ll continue to be reachable at michael@mcsweeneyantman.com, at my FCStone e-mail address, michael.antman@fcstone.com, or by phone at 847-636-2715. I will keep this site, www.mcsweeneyantman.com, active so that I can continue to post occasional articles on marketing topics. I've also posted the final edition of the firm newsletter, in this case consisting of a very personal and informal essay about some of the fun and interesting moments I've experienced in my first thirty-plus years in the marketing communications business. This essay can be found by clicking the "Op Ed" section on the left-hand side of this page, where other articles on marketing can also be found. The 15 previous issues of my newsletter will continue to be available on the site under "Newsletter Archive."

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